TIPS FOR A GOOD WEB DESIGN, WHAT TO KEEP IN MIND?
In this post we offer you some practical advice so that you can design a good web design for your company.
When a website has an attractive web design , its
positioning in search engines is better, so it will be more visible to Internet
users.
In addition, the people who visit it will be delighted and
will feel driven to interact with your company.
Tips to achieve a good web design
Let's look at some tips for creating a great web design.
Define your motivation
First of all, you must be clear about why you want to
develop a web page and if you really need it or is it just an idea that has
gotten into your head. To carry out a project like this, it is necessary to
believe that it is worth the effort and to have perseverance.
Choose the CMS or content management system
Choosing the most appropriate CMS (Content Management
System) is essential, because if you make a mistake you can have many problems.
Some tools that offer good results are Joomla, WordPress, PrestaShop or
Magento, although the choice of one or the other will depend on the type of
website you want to create.
Decide which sections your website will have
Write down the sections you want to include. This way you
can later consult your initial list so as not to deviate from your objective.
Start with the fundamental sections and then add more.
Design the web architecture of the site
It refers to how the pages of a website are organized. In
this step you must take the sections that you have written down and place them
within an outline, which will contain each of the pages of your website
corresponding to the different sections and subsections. The web architecture
makes it easier for visitors to navigate and helps search engines understand
your page so that they can index it more quickly and easily.
In addition, if you enter keywords in the right places, you
will improve the positioning of your website.
Develop your content
The texts must be clear and persuasive. And the shorter the
better. Use titles and subtitles, and create different sections to make reading
the texts easier. Use a font suitable for the style and theme of your website.
The most important thing is that it can be read without problems on the PC
screen at a distance of 1 m.
To include photographs , one possibility is to search for
them on Wikipedia or other websites that contain images that you can use by
simply adding a caption indicating the author or the source website. However,
whenever possible, it is best to use original photographs. You can do them
yourself with your smartphone or with a digital camera. Of course, it is
important that the images you use weigh little, so as not to slow down the
loading of the website. You may have to modify them with Photoshop to make them
lighter.
The video , meanwhile, is the best audiovisual tool that you
can incorporate into your website. You may find it uncomfortable or
embarrassing to record yourself on video and then expose yourself to your
website visitors, but if you overcome your fears, you will have an advantage
over those websites that do not use this resource. You don't need
professional-quality recording equipment. Just use your mobile.
Essential sections on a website
Some sections are basic or mandatory and must be present on
every website:
Contact
It is essential, because it allows people who visit your
website to contact you. It is convenient that you include your contact
information on all pages of your website.
Frequently Asked Questions or FAQ
You can collect the questions that users of your website ask
you and then create a FAQ page ( Frequently Asked Questions ) that your
visitors can consult to clarify their doubts.
Mandatory legal texts
You must include the legal texts required by the different
laws and regulations. Incorporating them does not involve too much work and
offers a more professional image of the company, with which you will gain
credibility with your clients.
There are three elements that are required by law on any
website:
•Legal notice: In accordance with Law 34/2002, of July 11,
on services of the information society and electronic commerce (LSSICE).
•Privacy policy: In compliance with Organic Law 3/2018, of
December 5, on the Protection of Personal Data and guarantee of digital rights
(LOPDGDD).
•Cookie Notice : In accordance with these laws, when the
user visits the website for the first time, they must be asked to accept the
cookie policy .
Laws and regulations related to privacy and data protection
are relatively new, but it is mandatory to comply with them if we do not want
to expose ourselves to lawsuits and penalties.